Strike King KVD J300 4 1/4" 1/2 oz Deep Dive Jerkbait Lure MSRP: Was: Now: $11.99 - $12.99 Choose Options
Rapala Husky Jerk Size 08 Fishing Lure Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass patterns. Suspending/Neutral... MSRP: Was: Now: $7.99 - $9.99 Choose Options
Arbogast 4 1/2" Jitterbug XL 1 oz Fishing Lure The Arbogast Jitterbug is the most-respected topwater lure for night fishing, but also power ignites explosive strikes throughout the day. The Jitterbug’s double cupped lip, placed at precisely the correct angle, produces the loud,... MSRP: Was: Now: $9.99 Choose Options
Heddon Zara Spook Floating 4 1/2", 3/4 oz Topwater Bait The Zara's legendary "walk-the-dog" action has been written about more than any other fishing lure. Whether fish are suspended or working the surface, the distinctive action of the Zara Spooks calls them from great distances, prompting explosive... MSRP: Was: Now: $9.99 Out of stock
Rapala Husky Jerk Size 14 Fishing Lure Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass patterns. Suspending/Neutral... MSRP: Was: Now: $9.99 Out of stock
Storm Rattlin' Chug Bug 3 1/4" 3/8 oz Topwater Popper This topwater can do everything. Spits, darts, chugs and walks-the-dog all depending on how you want to fish it. Either way the fish can’t resist it. Weighted tail for longer casts, a loud rattle and a teaser tail for extra attraction. The... MSRP: Was: Now: $9.99 - $11.99 Choose Options
Strike King Burner 1/2 oz Spinnerbait The BABY BURNER™ is a premium downsized spinnerbait that is great when the bite is tough. Designed for high speed retrieves, it features a downsized version of the Strike King® RAZ-R-BLADE™ High RPM blades. They are a thin cut willowleaf... MSRP: Was: Now: $7.99 - $9.99 Choose Options
Fishlab Popping Rattle Toads 1 1/8 oz 3 1/2" Floating Lure The Popping Rattle Toad features a lot of the same components as its brethren. The Internal Rattle is head-mounted keeping the toad sitting flat on top of the water making a lot of nice drawing in weary fish from a great distance. The cupped... MSRP: Was: Now: $9.99 Choose Options
Rapala Shad Rap Size 5 Crankbait The benchmark other crankbaits are measured by, the Shad Rap® closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effective cast or trolled, performing from ultra-slow presentations to super fast... MSRP: Was: Now: $10.99 - $11.99 Choose Options
Eppinger Dardevle 3 5/8" 1 oz Spoon Lure The classic Eppinger® Original Dardevle® Spoon remains the one of the most popular and among the most effective all-around fishing lures on the market today. Cast or trolled, this spoon sports a unique wiggling-and-wobbling action that is... MSRP: Was: Now: $10.99 Choose Options
Rapala Shallow Shad Rap Size 7 Crankbait The shallow running version of the Shad Rap®. Constructed of premium balsa, it is ideal for fishing skinny water it features precise action, detailed finish and proven fish-catching patterns. Hand-tuned and tank-tested for perfection right out of the... MSRP: Was: Now: $10.99 Choose Options
Booyah Toadrunner 4.5" Bait The BOOYAH ToadRunner is built around a modified Pad Crasher body. Side rails were added to help the lure plane easier and stay upright. Precisely-sized legs balance and stabilize the ToadRunner in motion, while providing a lifelike appearance and motion... MSRP: Was: Now: $10.99 - $12.99 Choose Options
Rapala Rap-V Blade Lipless Crankbait The Rapala V Blade provides anglers with the perfect combination of a blade bait and lipless crank to show fish a completely new presentation and look! The Rapala V Blade produces a tight vibration instantly when lifted and descends with a seductive... MSRP: Was: Now: $9.99 - $10.99 Choose Options
Rapala Shallow Shad Rap Size 5 Crankbait The shallow running version of the Shad Rap®. Constructed of premium balsa, it is ideal for fishing skinny water it features precise action, detailed finish and proven fish-catching patterns. Hand-tuned and tank-tested for perfection right... MSRP: Was: Now: $11.99 Choose Options
Rapala Original Floating Size 5 Fishing Lure The lure that started it all is still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer,... MSRP: Was: Now: $10.99 - $11.99 Choose Options
Rapala Original Floating Size 7 Fishing Lure The lure that started it all is still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer,... MSRP: Was: Now: $10.99 - $11.99 Choose Options
Eppinger Dardevlet Klicker 2 7/8" 3/4 oz Spoon Lure The classic Dardevle Spoon remains the one of the most popular and among the most effective all-around fishing lures on the market today. Cast or trolled, this spoon sports a unique wiggling-and-wobbling action that is absolutely irresistible to pike,... MSRP: Was: Now: $11.99 Choose Options
Strike King KVD J300 4 1/4" 1/2 oz Deep Dive Jerkbait Lure The KVD Jerkbait, (KVDJ200, KVDJ300 & KVDJ300D), is the perfect combination of roll, wiggle and flash to attach fish. It combines a weight transfer system for increased castability, 3D eyes and premium black nickle hooks for that action that ONLY a... MSRP: Was: Now: $11.99 - $12.99 Choose Options
Rapala Jointed Shad Rap Size 5 Crankbait Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood. Balsa... MSRP: Was: Now: $11.99 Choose Options
Rapala Original Floating Size 11 Fishing Lure The lure that started it all is still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the... MSRP: Was: Now: $11.99 Choose Options
Rapala Original Floating Size 9 Fishing Lure The lure that started it all is still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer,... MSRP: Was: Now: $11.99 - $12.99 Choose Options
Panther Martin Hammered Regular Spinner 3 Pack Kit 1/8oz Lures that Flash and Reflect Light to attract more fish. Panther Martin Hammered lures in one convenient 3-Pack. In this new PMHM3 kit, we are offering genuine gold and silver plated lures all in a hammered finish that shimmers, glimmers and... MSRP: Was: Now: $12.99 Add to Cart
Live Target Baitball Spinner Rig With three different wire-frame sizes and two weights in each frame, the LIVETARGET BaitBall Spinner Rig is a versatile lure which can be fished at any depth zone. The three Teaser bodies and willow blade create a vibration and flash which call... MSRP: Was: Now: $12.99 - $16.99 Choose Options
Rapala Scatter Rap Minnow Size 11 Crankbait Though evasive in action, this classic Rapala minnow shape has a graceful, natural wobble for finesse tactics, yet responsive enough to be fished aggressively. Baitfish skitter and scatter when they are pursued by predators – it's this erratic and... MSRP: Was: Now: $12.99 Out of stock
Bagley Balsa B2 7/16 oz Fishing Lure Made to mimic the look and motion of medium forage that large bass prey on. Balance tackle to slightly higher test and stiffer rod for stronger tumble through heavier cover. Retrieve and pause to let Fishing Lures wobble again. Length: 2... MSRP: Was: Now: $12.99 Out of stock