Fishlab Bio-Minnow Jerkbait Shallow Diver 4 1/2" 1/2 oz Suspending Lure MSRP: Was: Now: $8.99 Choose Options
Live Target Golden Shiner Lipless 2 3/8" 1/4 oz Rattlebait True multi-species and all-season lure. Unique for winter Walleye vertically jigged through the ice. Perfectly balanced to sit upright when resting on bottom. Works for both feeding and reaction strikes. Color 208 is the perfect match for Florida Golden... MSRP: Was: Now: $16.99 Choose Options
Live Target Baitball Glass Minnow Popper 2 1/2" 1/4 oz Lure Mimics tiny distressed Minnows pushed to the surface. Ideal for all inshore species and striped bass. Excellent castability. Deep ‘blooping’ sound. Feather tail adds action when popping and at rest. MSRP: Was: Now: $14.99 Out of stock
Live Target Sunfish Shallow Dive 2 1/4" 1/4 oz Crankbait Mimics Bluegill or Pumpkinseed Sunfish. Target Bass, Walleye, and Northern Pike. Covers a range from 3’-4’ Tight wiggle and soft roll action Metallic flash or matte finish Weight transfer Casts long... MSRP: Was: Now: $12.99 Out of stock
Live Target Rainbow Smelt Shallow Dive 2 3/4" 1/8 oz Jerkbait A northern region multi-species lure. Target Smallmouth Bass, Walleye, Trout, Salmon, Crappie and Northern Pike where Smelt are common Weight transfer Suspends Deep knock sound Ideal for casting or trolling MSRP: Was: Now: $13.99 Choose Options
Live Target Hollow Body Dace 3" 1/4 oz Jerkbait A small lure designed to attract various game fish found in small lakes, reservoirs, streams, and rivers. Ideal for small Trout, Bass, and Walleye. High impact polycarbonate inserted lip. Slow sinking. Weight transfer. Freshwater. MSRP: Was: Now: $13.99 Out of stock
Rapala X Rap Size 10 Jerkbait Lure The X-Rap® is "all about the action." The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet for long accurate casts. Prominent scales and lateral line on the... MSRP: Was: Now: $13.99 Choose Options
Live Target Hollow Body Dace 2 1/2" 1/8 oz Jerkbait A small lure designed to attract various game fish found in small lakes, reservoirs, streams, and rivers. Ideal for small Trout, Bass, and Walleye. High impact polycarbonate inserted lip. Slow sinking. Weight transfer. Freshwater. MSRP: Was: Now: $13.99 Out of stock
Live Target BaitBall Yearling 3" 5/8 oz Rattlebait Target Bass, Walleye, and Northern Pike feeding on yearling baitfish. Best on horizontal, speedy retrieves and around shallower grass lines. Loud rattles. MSRP: Was: Now: $13.99 Out of stock
Rapala Scatter Rap Minnow Size 11 Crankbait Though evasive in action, this classic Rapala minnow shape has a graceful, natural wobble for finesse tactics, yet responsive enough to be fished aggressively. Baitfish skitter and scatter when they are pursued by predators – it's this erratic and... MSRP: Was: Now: $10.49 Choose Options
Strike King KVD J300 4 1/4" 1/2 oz Deep Dive Jerkbait Lure The KVD Jerkbait, (KVDJ200, KVDJ300 & KVDJ300D), is the perfect combination of roll, wiggle and flash to attach fish. It combines a weight transfer system for increased castability, 3D eyes and premium black nickle hooks for that action that ONLY a... MSRP: Was: Now: $12.99 Out of stock
Rapala Scatter Rap Crank Size 5 Crankbait Baitfish skitter and scatter when they are pursued by predators – it's this erratic and evasive action that triggers the strike. The compact Scatter Rap® Crank covers the water, not in depth, but with a wide, erratic sweeping action no other... MSRP: Was: Now: $11.99 Choose Options
Rapala BX Minnow 4" Model 10 3/8 oz Fishing Lure The BX™ Minnow, like the BX™ Swimmer, now give anglers the option to fish a balsa style action in the most extreme, rugged conditions. Truly one-of-a-kind pieces, the actions and the durability are unmatched by any other bait on the... MSRP: Was: Now: $11.99 - $12.99 Out of stock
Rapala Scatter Rap Shad Size 7 Crankbait The ultimate baitfish shape just got a bad attitude. Observing it escape while darting side-to-side is one thing, but feeling a shad bait vibrate the rod tip makes it truly unique. Baitfish skitter and scatter when they are pursued by predators... MSRP: Was: Now: $10.99 Choose Options
Rapala Jointed Shad Rap Size 9 Crankbait Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood... MSRP: Was: Now: $9.99 Choose Options
Rapala Rap-V Blade Lipless Crankbait The Rapala V Blade provides anglers with the perfect combination of a blade bait and lipless crank to show fish a completely new presentation and look! The Rapala V Blade produces a tight vibration instantly when lifted and descends with a seductive... MSRP: Was: Now: $10.99 Choose Options
Bagley Balsa B2 7/16 oz Fishing Lure Made to mimic the look and motion of medium forage that large bass prey on. Balance tackle to slightly higher test and stiffer rod for stronger tumble through heavier cover. Retrieve and pause to let Fishing Lures wobble again. Length: 2... MSRP: Was: Now: $12.99 Choose Options
Rapala Jointed Shad Rap Size 5 Crankbait Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood. Balsa... MSRP: Was: Now: $8.99 - $10.99 Out of stock
Bagley Bang O Lure BL5 3/8 oz Fishing Lure Ideal for big predators like largemouth bass striking at a wounded shad on the surface or a big pike gobbling perch over a weedbed. Cast it, let it sit, and twitch it. Watch the rings disappear before twitching again. Any slight disturbance means a big... MSRP: Was: Now: $10.99 Out of stock
Rapala Shallow Shad Rap Size 7 Crankbait The shallow running version of the Shad Rap®. Constructed of premium balsa, it is ideal for fishing skinny water it features precise action, detailed finish and proven fish-catching patterns. Hand-tuned and tank-tested for perfection right out of the... MSRP: Was: Now: $9.49 Out of stock
Rapala Shad Rap Size 5 Crankbait The benchmark other crankbaits are measured by, the Shad Rap® closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effective cast or trolled, performing from ultra-slow presentations to super fast... MSRP: Was: Now: $9.49 - $9.99 Out of stock
Rapala Shallow Shad Rap Size 5 Crankbait The shallow running version of the Shad Rap®. Constructed of premium balsa, it is ideal for fishing skinny water it features precise action, detailed finish and proven fish-catching patterns. Hand-tuned and tank-tested for perfection right... MSRP: Was: Now: $8.99 Out of stock
Live Target BaitBall Yearling 4 1/4" 1/2 oz Jerkbait Simulates an elongated school of baitfish. Ideal when Bass, Walleye, and Northern Pike feed on small baitfish. Thin body profile, three hook design. Suspends. Silent. MSRP: Was: Now: $9.99 Out of stock
Rapala Jointed Shad Rap Size 4 Crankbait Wide swimming jointed action with a loud rhythmic rattle mimics and exaggerates the action of a wounded baitfish. Suspending on pause just like the real thing, it is just too much for even the wariest fish to resist. Lightweight and durable... MSRP: Was: Now: $9.49 Out of stock
Fishlab Bio-Minnow Jerkbait Shallow Diver 4 1/2" 1/2 oz Suspending Lure Can be trolled or casted to a multitude of gamefish. Minnow details in the face and body structure. Tight wobble calls to gamefish from a distance. Available in two sizes and come in both shallow and deep-diving models Shallow divers... MSRP: Was: Now: $8.99 Choose Options