Rapala

Rapala Fisherman's Pliers

  Designed for years of reliable service, the Rapala Fisherman’s pliers are made of durable carbon steel with a nickel plated finish. Co-molded grips for comfort with a double leaf spring...

Rapala Husky Jerk Size 08 Fishing Lure

  Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or...

Rapala Husky Jerk Size 10 Fishing Lure

  Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or...

Rapala Jointed J07 Rainbow Trout

Rapala Jointed Shad Rap Size 4 Crankbait

  Wide swimming jointed action with a loud rhythmic rattle mimics and exaggerates the action of a wounded baitfish. Suspending on pause just like the real thing, it is just too much for even...

Rapala Jointed Shad Rap Size 5 Crankbait

Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally...

Rapala Jointed Shad Rap Size 9 Crankbait

  Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are...

Rapala Original Floating Size 11 Fishing Lure

The lure that started it all is still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom...

Rapala Original Floating Size 9 Fishing Lure

  The lure that started it all is still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or...

Rapala Rap-V Blade Lipless Crankbait

The Rapala V Blade provides anglers with the perfect combination of a blade bait and lipless crank to show fish a completely new presentation and look! The Rapala V Blade produces a tight vibration...

Rapala Rattlin' Rapala Size 5 Crankbait

  Sound heightens curiosity in fish and triggers investigation. These lures actually have sound frequencies that are harmonic, uniform and "in tune" with nature. This secret of sound combined...

Rapala Shad Rap Size 5 Crankbait

  The benchmark other crankbaits are measured by, the Shad Rap® closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effective cast or trolled,...

Rapala Shallow Shad Rap Size 7 Crankbait

The shallow running version of the Shad Rap®. Constructed of premium balsa, it is ideal for fishing skinny water it features precise action, detailed finish and proven fish-catching patterns...

Rapala Skitter Pop Size 7 Topwater Lure

With its unique loud popping, cupped plastic lip and its balsa wood body the Skitter Pop® creates a commotion with one of the loudest spitting actions. Fished with walk-the-dog or twitching...

Rapala Skitter Pop Size 9 Topwater Lure

  With its unique loud popping, cupped plastic lip and its balsa wood body the Skitter Pop® creates a commotion with one of the loudest spitting actions. Fished with walk-the-dog or...

Rapala X Rap Size 10 Jerkbait Lure

  The X-Rap® is "all about the action." The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet for long accurate...